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Digital Media & Marketing >> Using Google's Tools

Google provide some useful tools for the promotion and marketing of your website, products and services more effectively on the Internet using their amazing VERY cost efficient systems!

  • Google Analytics
    Google Analytics is a statistics gathering and analysis system that allows you to track the visitors to your website. It allows you to specify 'goals' that a user can achieve, such as completing an order, sending a contact email or signing up for an account and then displays statistics about how well your website is achieving those goals.
  • Google Keywords Tool
    This tool helps you work out which keywords and keyphrases to use within your website META tags or within your Google AdWords Campaign. By feeding it two or three generic keywords, the tool will suggest hundreds of similar words and phrases for you to consider and will tell you how many searches were made on each one.
    Read more about our SEO services
  • Local Business Center
    The Local Business Center is a directory of businesses and the addresses at which they are located. When a user searches for a product or service along with a town name, they are shown a small map with businesses listed in that area that match the search criteria. This tool helps you add and maintain your business information within the directory.
  • Google Sitemaps
    The Sitemaps tool is essentially a facility to provide Google with a list of the pages that are available on your website. Once added to the system, Google's website indexing robots can then visit each page and analyse it for future inclusion in their database.
We would be pleased to offer you our help and support to market and promote your business website. We would also suggest that as a test you may wish to use our specialist website health check report which will provide you with the current information in relation to you website status within Google as of today!

Please call us on 01480 498777 and speak to any of our team. We would be delighted to help you.